Keeler Motor Car Company opened in the spring of 1967 to serve the Greater Capital Region with the finest and most professional car buying and service experience in the area.
Since then, we have remained family owned and operated, and always striven to offer the most diverse and sought-after car lineup of any dealership in the area. We've also expanded our territory over the years and take great pride in serving Central and Eastern New York, Vermont and Western Massachusetts.
Supporting our community is at the core of who we are. Over the years, we've been proud to support the Northeast Kidney Foundation, LLS Foundation, and The American Heart Association, among countless other national organizations that operate in our hometown. We've also proudly contributed to The Regional Food Bank of Northeastern New York, The Children's Hospital at Albany Medical Center, Saratoga Hospital Foundation, and other organizations that continue to make a positive impact on the Capital Region.Â
With an ideal location on Route 7 in Latham, we act as a convenient destination for those seeking leading brands, including Mercedes-Benz, BMW, Honda, MINI, and Mercedes-Benz Commercial Vans. Our pre-owned center showcases an even broader array of car brands, providing our customers with the diverse selection they desire. And with a dedicated team of more than 300 employees, there's always someone ready to help our customers solve all their vehicle needs.
Our commitment to providing exceptional service and a premium automotive experience led us to expand into Connecticut, bringing the Keeler legacy to even more customers. In 2021, we acquired BMW of Ridgefield, allowing us to bring our renowned expertise and customer-first approach to BMW enthusiasts in the area. In 2024, we continued to grow with the addition of Genesis of Ridgefield, offering a new level of luxury and innovation to the region.
These expansions enable us to serve more drivers with the same dedication to quality, expertise, and care that has defined Keeler for decades. Whether you're in New York or Connecticut, you can expect the highest level of service, a world-class selection of vehicles, and a team that always puts your needs first.
Each of our stores features parts and service departments with factory-trained technicians. Our on-site Keeler Collision Center delivers state-of-the-art body shop repair for any need, including pin striping, bonnet striping, and paint-less dent removal. The Keeler Pro Detail department services the needs of those who wish to enhance the interior or exterior appearance of their vehicle with a personal touch.
We even offer mobile service, so our customers don't need to leave their home or office to have their vehicle serviced. And with a convenient online shopping portal available on all Keeler websites, we can help customers buy and trade their vehicles from the comfort of their homes.
Indeed, while Keeler Motor Car Company lives on through its tradition, we're continually launching new, innovative solutions that cater to the ever-changing needs of our customers. From the very beginning, we have been committed to our customers, and that founding principle carries on to this day.